Supporting Bear Conservation

5 % of Sales for Bears


We love bears. A lot.

As part of the NiftyTeddy project, we would love to spread awareness about declining populations of several species of bears around the world, and at the same time raise funds to support conservation efforts. The rarity of each bear species on NiftyTeddy mirrors that of its real-world population and conservation status. We commit to donating 5% of total proceeds of sales from the Genesis Series to the IBA Conservation Fund, which will go towards bear research and conservation efforts.

According to the IUCN Red List, 6 out of the 8 main species of bears are in Vulnerable status. These Vulnerable populations include the sun bear, sloth bear, giant panda, spectacled bear, polar bear and the asiatic black bear (a.k.a. moon bear). The koala, although not technically a bear, is also in Vulnerable status. The other two species that are not in Vulnerable status are the brown bear and the American black bear. Both of these species of bears have a "least concern" status. However, it is worth noting that even the brown bear is at risk of local extinction in some countries or regions around the world.